Alison Rhodes, known as The Safety Mom, is a nationally-recognized child and family safety/wellness expert. She is a sought-after brand spokesperson and frequently appears as a guest on national morning shows and local TV segements. She is the author of the highly-acclaimed book, "Honey I Lost the Baby in the Produce Aisle." Her down-to-earth, insightful and often humorous advice on a variety of parenting and safety topics has made her a sought-after speaker for corporate events, trade shows and conferences.

Alison is the mother of four children, one with intellectual disabilities, and the step-mom of another four. Her first child died of Sudden Infant Death Syndrome in 1997.

Over the years, Alison has worked with numerous brands including ADT Home Security, Unilever, Evenflo, Neosporin, Toyota, Breyer's Ice Cream, Cord Blood Registery and Symantec Technologies among others.