Greg Warner is an experienced multi-channel marketing executive who marries marketing initiatives with sales and ROI.
His firm, MarketSmart LLC, helps clients such as The American Diabetes Association, Hughes Network Systems, Life Matters Home Health Care, The Association of the U.S. Army, JDB Fine Hotels and Resorts, LONG Fence and Home (to name just a few), grow and profit with results-oriented marketing and sales strategies.
Greg's unique system, called the SmartGiftmaker®, generates hundreds (often thousands) of leads for non-profit planned giving departments. Organizations that have implemented his system have garnered millions of dollars in donations.
He also created FlexibleDocuments®, which helps clients dramatically cut printing and postage costs while delivering streamlined messages to the right person at the right time. The result is increased relevance, clarity and cost-efficiency.
Throughout his career, Greg has made tens of thousands of cold calls and closed thousands of deals -- giving MarketSmart a unique perspective into the selling process and how it can be effectively partnered with marketing initiatives.
Greg is a graduate of the University of Maryland (BS-Journalism-Marketing/Advertising-cum laude). He is an accomplished oil painter, guitarist, drummer and singer/songwriter. Greg coaches his son’s soccer team and lives in Bethesda, Maryland with his wife and two children. He can be reached at info@imarketsmart.com.
Keywords
marketing, marketing technology, purls, personalized urls, relevant marketing, personalized marketing, planned giving marketing
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