Lauren Grech is the CEO & Co-Founder of LLG Events & LLG Agency, and an Adjunct Professor at New York University.
LLG Agency is a global event communications company that specializes in event: media, marketing, public relations, branding and content creation. LLG Events is an international event management and design firm specializing in luxury destination weddings and experiential events in New York City and worldwide.
Lauren is a 30-year-old first-generation Peruvian American who did a massive career switch from forensic science to the world of events after planning her own wedding. She took the company international within two years to be a destination wedding planner, the youngest-ever invited to the Destination Wedding Planners Congress, and pioneer 'wedding tourism.'
She has since developed the world’s first event management evaluation as a baseline for hotels, resorts and venues to thoroughly understand their event limits and requirements, and how to properly develop, expand, evaluate and scale their events business. This led her to be the only wedding planner to curriculum build and teach the first-ever M.S. in Event Management program in the United States for New York University's Jonathan M. Tisch Center of Hospitality.
Lauren is established amongst the top celebrity wedding planners with invitations to speak at programs like Preston Bailey's PB Live; the first-ever International Women In Travel & Tourism Summit in Iceland; the Bridelux Symposium in London and Bridelux Atelier in New York City; the Exotic Wedding Planners Congress in Dubai; and the Event Planner Expo in New York City.
Lauren is also a WeddingPro Educator for The Knot Worldwide, and was recently recognized as a 2020 Luxury Woman To Watch by Luxury Daily, alongside brands like Mercedes-Benz, Estee Lauder Cos., Travel + Leisure, Net-A-Porter and more. She was also recognized by HSMAI as Top 25 Extraordinary Minds in Hospitality Sales, Marketing and Revenue Optimization alongside the likes of the Head of Travel Analytics for Google, the VP of Global Sales Strategies for IHG Hotels & Resorts, the SVP of Sales for Hilton Worldwide, the VP of Global Sales & Marketing for Rosewood Hotel Group, etc.
In essence, Lauren is extremely passionate about empowering others to inspire positive change, and educating the next generation to secure the future of our industry.
Keywords
weddings, destination wedding, wedding planning, wedding tourism, event planning, event management, event design, travel, tourism hospitality, luxury
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