Inspiring audio for life’s greatest adventure. Childhood.
Yoto is an interactive audio platform for kids. Yoto have a catalogue of stories, songs, activities and more that inspires creative play and learning. The carefully connected audio players – the Yoto Player and the Yoto Mini - put kids safely in control. No cameras. No microphones. No ads.
Inspired by Montessori principles, Ben Drury and Filip Denker founded Yoto in 2017. The very first Yoto Player launched on Kickstarter, then promptly sold out in 2019. The second generation Yoto Player was designed with renowned design agency, Pentagram, and launched in early 2020.
Now available worldwide, Yoto Player has won awards and accolades from critics, parents and children alike. TIME Magazine even named it one of the Best Inventions of 2020 and it won a prestigious D&AD Pencil in 2022. Yoto Mini - the portable audio player - launched in late 2021.
Yoto’s platform features both original content and audio that has been licensed or co-created with partners. These partners include PRH, Macmillan, Sony, Disney, LEGO, Roald Dahl Story Company, HarperCollins, Hachette, Bonnier and Scholastic.
Keywords
Screen-free entertainment. Design. Entrepreneur.
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