Best Financial MarketingTip
What is my best business tip to promote my books? I’ve tried everything to promote my bunny stories. I visited all elementary schools within 100 miles and talked to the media specialist. I donated a set of three of my books to their library, and scheduled some readings. When I read in schools, preorder forms are sent home with the students prior to my reading. I visited public libraries and bookstores. I read my books in 16 libraries last summer. This, however, sold only a few books. Why do I do that? I do readings because with each appearance, I am visible. The students recognize me when our paths cross again. They say, “I know you. You visited my school.”
I joined a local writers group recently. What did this accomplish? The group publishes a paper quarterly that contains writings done by the members. There you go again. I’m visible.
I have run newspaper ads prior to readings or book signings. Does the cost of the ad out weight my profits? Often it does. So what did that accomplish? I bumped into someone in a store the other day, and she said, “I saw your ad, but I could not come to your event. I do want a copy of your book for my niece.” So there you go!
Just recently I joined PitchRate.com and doors are opening with endless possibilities. I think that is my best financial tip. To promote my book and me, I need to take advantage of the endless possibilities that present themselves everyday. Will I have a best seller? Maybe. It’s up to me to take advantage of the endless possibilities.