ECOTREK 2011 BEST OF AMERICA TOUR FUELED BY CELLULOSIC ETHANOL LAUNCHED TUESDAY
General Motors calls EcoTrek founder, Tom Holm, “a champion of the automotive industry who is awakening mankind to alternatives in living and new methods to preserve our natural resources.” Mitsubishi Motors adds, “(Holm is) setting the highest standards of innovation and achievement.” While German auto news dubs Holm simply, “das Eco-Pimper.” Fuel made from farm waste diverted from land-fills is heading to gas stations throughout America. But first, Tom Holm, Executive Director of the non-profit EcoTrek Foundation, tests the viability of this revolutionary biofuel during his 10,000-mile “Best of America” Tour. Holm's 23 city cross country journey is to reclaim America’s fuel independence, while helping ecological projects along the way. Holm’s “First-Ever” use of Cellulosic Ethanol (“CE”) introduces America to an American fuel made from corn husks, cobs, stalks and other farm waste that can be used in millions of Flex Fuel vehicles today. Soon, billions of tons of additional organic materials will be diverted from, or harvested at “trash dumps” to fuel American vehicles. EcoTrek is a non-profit that provides educational programs promoting the use of renewable fuels and materials in the transportation industries. The Cellulosic Ethanol used in the EcoTrek Tour is produced by Poet www.poet.com. For additional information, contact B/PR, 602.404.8018 or visit the website, www.ecotrek.com.
“We retrofitted a regular American-made pickup truck, outfitting it with American-made accessories and powering it with American-made biofuels in order to emphasize our ability to be gentler to the environment, while bolstering American’s economy, national security and independence from foreign oil,” Holm stated. “Of course, we’re also doing this to highlight the magnificence of America’s natural and cultural beauty. These are things our forefathers fought and died for, and our servicemen and women continue to make the ultimate sacrifice to protect. My hope is that the use of clean biofuels made here at home will begin to minimize our sacrifices and lead to a more prosperous America admired for the innovations for which Americans are noted.”
The public can follow Holm’s trek through his on-line Blog. Holm is not just stopping in 23 cities on the Tour, he and EcoTrek are giving back to the communities along the way. In South Dakota and Iowa, the Tour will visit farms and refineries creating cellulosic ethanol. February 14th to 16th, Holm will meet with 9/11 Families at Ground Zero. March 1 & 2nd, EcoTrek will travel to New Orleans to assist in Gulf Coast research and clean up efforts. The EcoTrek Cellulosic Ethanol Tour concludes March 11th on the pier at Santa Monica.