THE BASIC HABITS THAT LEAD TO SUCCESS
Creator:
Published:05/20/2011 04:34pm
I have been doing a lot of networking and public speaking these past months! It seems that, wherever I go, I am constantly asked about my daily and weekly habits What do you do on a regular basis to succeed?For many years, I just assumed that what I did everyone did! Well, you know what they say about making assumptions. And they are right! I want to talk about habits today and what it takes to succeed. But, first, lets examine what a habit is.Research shows that there are four major barriers to using all of our potential:Habits,...
Your Employer's Speak Out Policy May Give You a Mini-Employment Contract
Published:05/19/2011 11:00pm
ACTUAL CASE HISTORY: Stacey was a retired New York City police detective. At 44, she'd given 20 years to "The Force," as she called it, and was now considering attending law school. There were, though, two young mouths to feed, and a monthly mortgage payment to contend with. With her background in the security field, she put out feelers among friends, placement agencies, and security firms, looking for something in the security field that was "9 to 5."Through a friend in the Police Commissioner's office she landed an interview with one of the city's largest jewelry manufacturers. The company, owned by...
Sign a Copy Today... Just in Case You Are Not Around Tomorrow
Published:05/18/2011 05:12pm
ACTUAL CASE HISTORY: Maurice, 64, had been the Director of Mergers and Acquisitions for a large pharmaceutical firm for 17 years. During that time he had overseen the purchase of nine smaller drug firms, and their incorporation into his company's operational, financial and management structure. After mergers take place, downsizings are a common occurrence. In this last merger, it was Maurice's "turn" to be downsized, but he really didn't mind one bit. He was ready to retire, his wife couldn't wait to travel, and he had been presented with a very substantial severance package, in fact the equivalent to almost five...
Empowering Biracial Children
Published:05/17/2011 06:10am
Let me share with you another reason why Ive written No Tildes on Tuesday. Approximately five years ago, I was engaged in, what I thought at first, was a friendly conversation with a group of ladies at my place of employment. As mothers, we often talked back and forth about daily activities that our children were involved in. We did this often to amuse ourselves, or so I thought, and generally ended with much laughter among the group.When I ended my story for the day on the subject of my daughters latest activity, one of the ladies turned and said, Well,...
How Quality Leather Handbags Are Cut
Published:05/16/2011 09:21am
When accessing the quality of a leather handbag one should be aware of the various stages of production which can influence the final product. A consumer that knows to look for key aspects, will never be subjected to relying on the sometimes dubious advice of a sales assistant who has not been educated in the production process. The assembly of a bag can be separated into several stages, however it would be quite easy to say that if you don't start with quality raw material, then the bag will never be a quality leather handbag. Therefore the selection of...
3 Keys to Providing the Right Solutions For Your Clients' Needs
Published:05/14/2011 12:14am
Successful service professionals know that they are problem solvers for their clients. Positioning yourself as a problem solver helps your clients instantly see how working with you will make a difference in their life and/or business. It can also help your unique business stand out in the market. In order to put this strategy to work for you, you've got to find the right solutions to offer. When you take the time to learn your clients' needs, you'll dramatically increase your sales because you will offer exactly what your clients are looking for.Creating packages and programs that appeal to your ideal...
WARNING: Do not use the CD’s unless you are ready to change your life.
Published:05/11/2011 12:40pm
For over 25 years Ive successfully used the techniques of self hypnosis to tap into the creative and unlimited powers of the subconscious mind to change my own personal addictions, bad habits, and negative thoughts patterns and rewrite my inner dialogue to live a healthier, successful and more rewarding life.I suggest using these CDs before you go to bed or anytime you have 30-40 minutes of quite time that you can close your eyes and focus on yourself. If you find yourself falling asleep while listening to them, thats ok. You subconscious mind will still be picking up the...
Negotiating Employment With a Private Equity Firm - 7 Surprises to Expect
Published:05/10/2011 08:10pm
ACTUAL CASE HISTORY: Fourteen years of hard work had paid off for Enrique: he'd risen to Executive Vice President of a privately-held firm that was one of the country's largest providers of continuing medical education for surgeons. He was number two to the firm's founder, and the only non-family member among the senior-most executives. Enrique was considered by all to be a good prospect to run the company one day. The founder, who was 64, had been speaking of retiring for some time.One Friday morning, in a private meeting with the firm's founder, Enrique was notified that the family had decided...
The REAL Cost of Big Fat Internet Marketing Lies
Published:05/10/2011 12:13am
I'm on a mission. But before I get to my mission, let me give you a little background first. Over the years I've worked with hundreds of entrepreneurs and small business owners. And there is one thing I know to be absolutely true. It is NOT easy to own your own business. In fact, all of you entrepreneurs and small business owners reading this should stop and pat yourself on the back right now. (I mean it. Stop and pat yourself on the back. I dont care how successful or unsuccessful you think you are -- youre doing it. You've chosen...
5 Double Readership Path Techniques to Increase The Effectiveness of Your Copy
Published:05/09/2011 04:28pm
Not everyone reads long copy and thats why there are double readership paths. Im guessing you already know thisbut just in case, copy (the written part of any marketing material) is the secret to sales success.Have you ever noticed the formatting on long direct mail or web sales letters? Study the formatting and youll see long copy is formatted so scanners can skim the page to get the message while analytical readers can dive in and absorb ALL the details.Double readership paths are essential to appealing to both analytical thinkers/readers and scanners at the same time. This means you can capture...
5 Tips For Successful Online Press Releases
Published:05/09/2011 04:18pm
Its no secret that I strongly believe copy (the written part of any marketing material) is the secret to sales success. There are specific formulas that apply to all marketing efforts and they can roll over into publicity, too. At the same time there is a fine line between promotional copywriting and writing for press releases or news releases.The main objective of press releases is to share your news. By definition, news is previously unknown information. So, your job is to share information about your business accomplishments that educate and alert the media or your core market about something NEW, timely,...
The Difference Between the “Three P’s” – Public Relations, Publicity and Press Releases
Published:05/09/2011 04:00pm
Its commonly assumed that PR means press release but this is misleading and frankly, not true. PR does not Press Release although, press releases are directly related to PR. Often people are unsure of what PR, publicity and press releases really are. They are all related but each is different and has its own function which works symbiotically with the others.PR is actually an abbreviation for public relations. Press releases are a part of public relations and they generate publicity but they are not PR (they are a part of PR). At the same time, press releases may generate good...
Three Ways to Prepare for Internet Publicity Before You Submit Your First Press Release
Published:05/09/2011 03:36pm
Inevitably there will come a time where publicity needs to be a part of your marketing mix. You may opt for mainstream media publicity or Internet publicity. Either way, you need a solid platform to promote yourself and to be accessible when publicity opportunities come your way.Often clients will contact me to invest in press release writing services. While Im always happy to help (I LOVE, LOVE, LOVE, writing press releases), I do have to ask some questions to make sure this isnt a waste of their time or mine.First, you need to have a strategy. If there is no...
Are You Connecting With Your Customers With Consistent Communication They Can Relate To?
Published:05/09/2011 03:17pm
Authenticity is the key to customer connections (although I think the word authentic is overused, the power of authenticity cannot be underestimated).As an online entrepreneur, youre probably aware of ever-changing Internet marketing techniques. Not only do you keep up on the latest trends, social networks and online marketing strategies, you also have to adapt your message to your market and the medium or delivery channel. Sometimes this process is easier said than done.Because copy is one of the key elements of your marketing materials, its important to keep up with whats working and whats not.Some things you must consider:-How can you...
Do You Know Who Your Customers Really Are and How to Reach Them?
Published:05/09/2011 03:06pm
Its interesting to me how many people truly dont know who their clients are let alone how to reach them. I dont mean the clients youve already done business with chances are youve developed a relationship with them and know what makes them tick. What I mean is your ideal clients and customers. The ones you want to continually attract with the RIGHT marketing message focused messaging.Although this concept is not new, focused messaging is shaping the way marketers approach consumers. The need for narrowly focused messages that have been developed specifically for your ideal consumer; as opposed to wide...
